Pardot is defined as a Software-as-a-Service (Saas) platform powered by Salesforce that offers marketing solutions, email automation, lead management for the B2B enterprises in this digital era. It is one of the most trusted B2B marketing portals, which is mostly used by the marketing and sales team to close deals in a fast manner. It defines the right path for you so that you reach the right lead and on time.
Built on worlds 1 CRM, Pardot is the best marketing solution for its users that reduce the burden of Sales and the Service Reps. Powered with AI, Pardot work smartly by automating triggered conversations and replies to the concerned leads. It's being reported as businesses have increased sales growth by 34% and 40% in their marketing.
Features offered by Salesforce Pardot Solutions
- An effective way of Lead Nurturing
- Build personalized Email Marketing Templates
- Smooth Sales Alignment with approved mini-campaigns
- Helpful ROI Reporting
- Powered by Artificial Intelligence
- Smarter Lead Generation
Sometimes it becomes a challenge for the B2B marketer to reach both buyers and the internal team at the same time when you are aware that you're operating across such a wide range of individuals. Use these below-mentioned tips that help you to direct your marketing efforts:
1) Grow faster with smarter engagement: Pardot being a powerful platform will help its users to get real-time sales alerts, speed the lead follow-ups, more data at your fingertips which helps you connect and close leads on time.
2) High-quality Lead generation: By running targeted marketing campaigns with custom landing pages and forms will keep your sales pipeline completely stocked with a constant flow of high-quality leads.
3) Customer Engagement: Build custom engagement campaigns that adapt to each customer’s buying signals and move them through the pipeline faster.
4) Discover the true ROI: Easily monitor the campaign performance to maximize marketing efforts, that drive more revenue with actionable reporting.
Atocloud has a team of experts Salesforce Consultants India who are nothing but a true combination of diligence and dedication so that they can deliver services flawlessly. Our sole motive is to satisfy our customers consistently.